{"id":1715,"date":"2024-01-13T14:30:50","date_gmt":"2024-01-13T13:30:50","guid":{"rendered":"https:\/\/place-armes-idf.fr\/?p=1715"},"modified":"2024-01-13T21:15:53","modified_gmt":"2024-01-13T20:15:53","slug":"la-lettre-du-cemat-de-decembre-2023-un-langage-marketing-dans-la-bouche-dun-militaire","status":"publish","type":"post","link":"https:\/\/idnf.fr\/?p=1715","title":{"rendered":"La lettre du CEMAT de d\u00e9cembre 2023\u00a0: un langage marketing dans la bouche d’un militaire"},"content":{"rendered":"\n
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GENERAL 2S DUBOIS<\/figcaption><\/figure>\n\n\n\n

La lecture de la lettre du CEMAT (cliquez ici<\/a>) de d\u00e9cembre 2023 m\u2019a laiss\u00e9 perplexe. En prenant connaissance de ce document j\u2019en ai admir\u00e9 la forme. C\u2019est beau, bien fait, \u00e7a donne envie de s\u2019informer. On voit qu\u2019il y a des designers graphiques de qualit\u00e9 \u00e0 l\u2019EMAT. Outre l\u2019abondance des informations de d\u00e9tails souvent peu claires pour le lecteur, on se rend compte aussi que les r\u00e9dacteurs ont bien int\u00e9gr\u00e9 les formes absconses du langage moderne. Le style affect\u00e9, mani\u00e9r\u00e9, les tournures et expressions alambiqu\u00e9es font sans doute \u00ab\u00a0\u00e9rudit\u00a0\u00bb mais laissent parfois perplexe quant \u00e0 leur sens r\u00e9el et \u00e0 la pens\u00e9e qu\u2019elles recouvrent. On veut par exemple, pour l\u2019arm\u00e9e de terre\u00a0: \u00ab\u00a0adapter son organisation pour \u00eatre plus proche de sa forme op\u00e9rationnelle [\u2026]\u00a0; poursuivre la modernisation des facteurs de puissance\u00a0; [\u2026]\u00a0; dissuader les comp\u00e9titeurs et consolider notre cr\u00e9dibilit\u00e9 de nation-cadre d\u2019une coalition\u00a0; [\u2026]\u00a0\u00bb, et, la plus embl\u00e9matique de ce langage pr\u00e9tentieux, \u00ab\u00a0appliquer le principe de subsidiarit\u00e9, conjugu\u00e9 \u00e0 la primaut\u00e9 des finalit\u00e9s sur les modalit\u00e9s \u00bb.<\/p>\n\n\n\n

Que veut dire ce charabia ? Je me demande si ce document a bien \u00e9t\u00e9 \u00e9crit par des militaires. Je n\u2019y trouve pas la pr\u00e9cision, la coh\u00e9rence, la synth\u00e8se auxquelles les \u00ab vieilles \u00e9coles \u00bb militaires s\u2019effor\u00e7aient de former leurs \u00e9l\u00e8ves. Je sais que ce document n\u2019est pas un ordre d\u2019op\u00e9rations, qu\u2019il est destin\u00e9 \u00e0 \u00eatre vu par beaucoup de civils. Mais justement, je pense que les civils s\u2019attendent \u00e0 ce que les militaires parlent comme des militaires (est-ce bien le cas ici ?), et ils appr\u00e9cieraient sans doute de pouvoir comprendre et retenir quelques chiffres parlants.<\/p>\n\n\n\n

Ne cherche t-on pas \u00e0 les noyer dans des commentaires compliqu\u00e9s, impressionnants parce qu\u2019inaccessibles, mais pr\u00e9sent\u00e9s sous une forme s\u00e9duisante, pour camoufler la modestie de l\u2019objectif ?<\/p>\n\n\n\n

\u00catre capable, en 2027, de d\u00e9ployer en 30 jours 1 division \u00e0 2 brigades ; et amorcer la reconstitution de stocks. Bigre ! Quelle ambition pour une nation de 67 millions d\u2019habitants, envahie sur son propre sol, et dans un continent dont l\u2019embrasement est commenc\u00e9 !<\/p>\n\n\n\n

Encore une fois, trop peu, trop tard.<\/p>\n\n\n\n

G\u00e9n\u00e9ral 2S DUBOIS<\/strong><\/p>\n\n\n\n

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